Digital Marketing


An easy introduction to Digital Marketing that a beginner can use from home in India.


 What is the Concept of Digital Marketing? An easy guide for people who are exploring India for the first time.

Have you ever noticed that Instagram shows you an ad for something you have just talked about? Perhaps after looking for a phone online, all websites are putting phone ads in front of you. That’s how digital marketing helps today’s businesses.

At this point, you might wonder what digital marketing means and if you can pick it up. No worries, I will try to make everything clear, as if we were talking together over some chai.



Digital marketing is a type of advertising that uses Internet-based platforms.




Anyway you promote your goods via the internet counts as digital marketing. Just like traditional marketing (posters, ads in the papers, and TV ads), but it is all done on the internet and on mobile devices.

If you’ve:

• Before watching a video on YouTube, I have seen advertisements.

• Noticed there is an Instagram page selling clothes.

• Both Amazon and Flipkart have sent me a discount message.

If that happens, you already know what digital marketing is.

All things considered, businesses use digital marketing to reach people on the internet. The most rewarding part is that dรฉpartements are home to some fantastic attractions. This type of program is useful even for students, contractors, or small shop proprietors.


Why is Digital Marketing Important to Learn?




I am going to tell you a little story. Last year, my job as a college student was to make some extra money. I did not have enough cash to consider any massive training and my skill level with the phone was pretty bare-bones. Then, I decide to read books, watch online tutorials, and attempt to spread myself through blog posts and WhatsApp messages. With time, I learned how online business functions, and now I assist people who want to grow their enterprises.

•I believe unlearning some thinking is a good reason to try this.

•People in India mostly use WhatsApp, Instagram, and YouTube.

•All small businesses and large companies are moving toward digital innovations.

•You have a choice to work from home all the time, occasionally, on a full-time schedule, or for only some assignments.

•You can make money by advertising products (known as affiliate marketing), taking care of pages, creating blogs, and other methods.

•You do not need a degree to join. Only dedicated exercises and interest will help you.

Simple Concepts and Kinds of Digital Marketing


 The most common types of digital marketing easily.


1. Social Media Marketing is referred to as SMM.

You can encourage sales by using Facebook, Instagram, and WhatsApp as your platforms.

Shoppers can find deals and proposals in the Telegram or WhatsApp channel sent out by MG Budget Bazaar.


2. Search Engine Optimization is another term for it.

This involves raising your blog or website’s position on Google.

SEO refers to when typing “cheap products in Trichy,” your blog is the first one shown in the search results.


3. Content Marketing

Offering information that is valuable to people, such as posts, videos, or infographics.

This blog article you’re reading belongs to the field of content marketing.


4. Affiliate Marketing

You help sell products belonging to others and receive a commission if a purchase is made with your link.

When you send an Amazon link for a phone and it is purchased, you make ₹.


5. Email Marketing

Emails with useful messages or offers are sent to a list containing several people.

An example is that Flipkart informs you through email about current promotions.



Many different people can gain knowledge in digital marketing.


Honestly? Anyone. You do not have to have any special education or experience.

•Anyone can start learning it if they are interested.

•A person interested in earning from the comfort of home,

•Someone who is a stay-at-home mother but is interested in something fresh,

•A person who does part-time work and has access to the internet,

•Setting up and promoting your company on your own.


You only need the following:

•A phone or computer is necessary.

•Internet connection.

•The urge to try and learn about new things.


At the beginning, I knew nothing about what SEO meant. However, regular practice and minor learning steps helped me learn more. I currently offer advice to small businesses, post on my blog, and give tips on Telegram.


You can learn Digital Marketing without paying anything.


You do not need to break the bank to get a car. You can find lots of useful details in free materials.


•Google Digital Garage offers a free beginner course that lets you get a certificate.

•HubSpot Academy has a number of lessons where you can learn about email and content marketing.

•WSCube Tech, Simplilearn, and H-Educate are among the best channels you can find on YouTube.

•Blogger – You can start your own blog here (for free).

•Gain experience by making your own Telegram/Instagram channel.

•Hands-on experience is better than any other teaching method.


What Can You Do After Mastering the Topic?


After you master the fundamentals, you are able to:


•Get work as a freelancer through Fiverr or Upwork.

•Arrange and handle social media channels for small businesses.

•Share your ideas by writing blogs or making content for various websites.

•How I started it is by starting my own brand, MG Budget Bazaar.

•Make sure to apply for any internship or job in digital marketing.

•The main thing in digital marketing is skills, not a background in formal education.


Some Easy Steps to Get Started


1. Choose one social site (a blog or Instagram) and put your effort mainly there.

2. Don’t do too many tasks at the same time.

3. Make it a goal to learn something different each and every week.

4. Links to digital marketing communities and groups on Telegram are shared in the channel.

5. Show others how your challenges and successes happen along the way online. Real life stories are what attracts a lot of people.


๐Ÿ˜‰ Final Thoughts on the Sun


Should you have read this far, thank you! This post really should provide you some clarity and encouragement to investigate digital marketing. It's more about being curious and consistent than about perfection. Anyone can start; reading and learning will help you to be one step ahead already.


๐Ÿ’ฌ Let us remain in touch.

To assist novices like you, I routinely provide advice, first-hand stories, and basic how-to guides.


๐Ÿ“ My Blog: gayumanish.blogspot.com

๐Ÿ“ฑ WhatsApp Channel: https://whatsapp.com/channel/0029Vb73R5nKAwEsKZZtdJ14

๐Ÿ“ข Telegram: https://t.me/digital_earning_world_06

๐Ÿ”— Linkedin: https://linkedin.com/in/gayathri-kannan-ba8403


๐Ÿ‘€ Regarding the Author




I'm Gayathri Kannan, a BBA student who is concentrating on digital marketing and has a keen interest in online business and content production. I work part-time as a data entry, typing, and translation worker in addition to my studies. Along with helping out at KarthickMart, which specialises in the trade of exotic vegetables and fabrication-related services, I also run my own online store, MG Budget Bazaar. I firmly believe in learning by doing, and I enjoy giving others useful, approachable advice so they can start from scratch like I did.




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